Reebok Freestyle is an athletic shoe style that was introduced in 1982 by Reebok. Freestyle is the first sneaker shoe designed and marketed for women. It helps Reebok into the mainstream athletic apparel market and fashion world along with being one of the most popular athletic shoes of all time. In 1984, the shoe made over half of Reebok's sales. The Reebok Freestyle was very popular during the 1980s aerobics craze and is still in production and renovated through various collections and stylish variations.
Video Reebok Freestyle
Histori
Released in 1982, Reebok Freestyle was the first athletic shoe designed for women, although it also became quite popular among men. The shoe was made to accommodate aerobic exercise and was released during the peak of the aerobic turmoil of the 1980s. After the debut and success of Freestyle, Reebok began sponsoring clinics and training programs throughout the 1980s and 90s. His shoes can be seen on Jane Fonda's training video and class training, and the Step Reebok routine exercise was released in 1989.
In 1983, Reebok sales were more than $ 13 million, accounting for half of the company's total sales and the following year ended up with $ 66 million in sales.
The success of Freestyle and athletic shoe modes in the late 1980s saw new competition from Avia, LA Gear, and Nike. Many competitors, such as LA Gear and off-price retailers like Fayva, have models that look like high-top Freestyle complete with velcro cover.
Maps Reebok Freestyle
Description
The Freestyle debuted as a terrycloth-tiered sneaker with "glove-soft" skin designed for aerobic exercise. The shoes are designed for fitness purposes but are used for casual wear as well. These shoes come in two different styles including under the ankles, like tennis shoes, or high-style ankle covers, such as basketball shoes. The high-top freestyle has two velcro straps that bind the ankle and are made in female size, but are considered unisex, also worn by men. Both low-top and high-top are offered in white, black, red, yellow, blue, pink, orange and green for years.
Use of athletics
Consumers are impressed with the style, comfort, and shoe support provided for work. Freestyle athletic usage spreads to walk, bodybuilding, dancing, and cheerleading. Ms Olympia Cory Everson wore Freestyle tops often in competition, work, and in the ESPN BodyShaping program. Reebok sponsored the Los Angeles Laker Girls in the late 1980s and supplied them with white Freestyle crests. Since then, other professional cheerleading and dance teams have used Freestyles. The high school and college cheerleading teams have used Freestyles as their preferred shoe. It is also used in competitive aerobics.
Casual wear
Outside the gym, Freestyle became a popular casual outfit. Women can wear Freestyles with jeans, shorts, capri pants, sports pants, tights or leggings, and even as commuting shoes for work. In the 1980s, Freestyles was often seen with flop or slouch socks that are usually stretched across the bottom of the pants legs to help accentuate the shoe.
Styles
After the initial debut of Freestyle, Reebok released various collaborations and styles of special edition shoes. Freestyle has several special editions released in the 1980s including the Rainbow Suede version. Freestyle celebrates its 25th anniversary with a special collection of six limited edition shoes debuting at the exclusive New York City show in March 2007. The Reebok-sponsored event called "Freestyle Forever" includes celebrity guests such as Cybill Shepherd, Brooke Shields and Tara Reid and highlight the moments in past and present Freestyle history.
In 2008, Reebok introduced the Freestyle collaboration with the French Colette boutique and the American women's clothing company, Married to Mob. The Reebok Freestyle - Wonder Woman was released in 2009 and features designs such as a red metallic top with a star back tab that mimics a comic book costume character Diana Prince, aka Wonder Woman, and lace-still looks similar to a superhero tiara while two golden metallic straps which is very much like the bracelet.
Alicia Keys teamed up with Reebok in 2012 for different shoe collections including Freestyles and Freestyle Double Bubble high levels along with Sleevel and Nylon Classic Princess shoes. Reebok introduced a collaboration with Takahiro Miyashita and the Sand.W.an project in 2014 for high-top Reebok Freestyle and Reebok Ex-o-Fit released in a sandy, monochromatic style.
In popular culture
In 1985, actress Cybill Shepherd wore a pair of bright orange or Reebok Freestyles, with a black cordless dress, at the 1985 Emmy Awards. Some women who have more than one color Freestyles wear two different colored shoes in combination, such as white and black or red and yellow. This trend happened around the time when the title character of the television series Punky Brewster popularized this style. Rolling Stones front-man Mick Jagger wore a pair of Freestyles in "Dancin 'on the Road" video with David Bowie in 1985. Canadian singer Kiesza has also been photographed wearing various Freestyle shoes, both casual and in his music video for his single "Hideaway." Iggy Azalea and her backup dancer do the Fancy/Beg for It at Reebok Freestyles at the American Music Awards on November 23, 2014. Sue Heck, a character in the US TV series The Middle the color of Reebok Freestyle on the show.
The slang name for the shoe is "a fifty-four increase" because the retail price for a pair is usually $ 49.99 and with tax, in New York City, it costs $ 54.11.
See also
- Adidas
- Reebok
- Reebok Classics
References
External links
- The Reebok Freestyle 25th Birthday Website
- Sneaker Charlie's "Memories - Reebok Freestyle" page
- It's The Shoes episode with "Reebok Freestyle 5411" on YouTube
- Sneakers & amp; Buffalo
- Antique leather boots and Reebok Freestyle collection on Flickr
- Use the Reebok Freestyle collection on Flickr
Source of the article : Wikipedia
0 Comments